Suuri Builds Daily Archive

Release 01

6 source stories

  1. Suuri Builds Instagram slide for Why Building a Free Audience is Keeping You Broke
    Story 01theindiepreneur.substack.com
    • TLDR Marketing
    • Strategies & Tactics
    • design_growth

    Why Building a Free Audience is Keeping You Broke

    Free audiences are much harder to monetize than paying customers. A campaign generated 3 paid subscribers from 7,500+ free readers versus 34 from roughly 350 existing customers. Instead of building an audience or product in isolation, build a small product, share the process publicly, and build relationships with potential customers. This creates distribution and trust while validating demand before scaling.

    Copy the branded story link.
  2. Suuri Builds Instagram slide for Anthropic is operating a lab that conducts biology experiments
    Story 02techcrunch.com
    • TLDR
    • Big Tech & Startups
    • ai_models

    Anthropic is operating a lab that conducts biology experiments

    Anthropic has confirmed that it has a wet biology lab in the Bay Area where it uses AI models to run physical experiments. The lab's main focus is on fundamental biology rather than drug discovery. Anthropic is working on some research in the lab with external partners. The company has launched a Life Sciences Verification program to give vetted bio researchers access to its most powerful models.

    Copy the branded story link.
  3. Suuri Builds Instagram slide for There's no point at which turning your brain off will work
    Story 03danluu.com
    • TLDR
    • Miscellaneous
    • ai_models

    There's no point at which turning your brain off will work

    People turn off their brains when they use LLMs. People assume the code they write will just work, and then if it doesn't, they ask the LLM to figure out the problem and solve it. Being a meat proxy is surprisingly effective now. If models keep improving, companies will be able to just run LLMs in a loop and lay off the employee.

    Copy the branded story link.
  4. Suuri Builds Instagram slide for 5 Levers Drive CAC, Says Ad Pro
    Story 04practicalecommerce.com
    • TLDR Marketing
    • Strategies & Tactics
    • design_growth

    5 Levers Drive CAC, Says Ad Pro

    Lowering CAC on Meta and Google starts with giving platforms the right signals and creative. Ads should lead with novel hooks tied to customer pain points and use language that reflects the target audience. Brands should optimize for new-customer purchases rather than total purchases. Then, test creative across personas, angles, and formats. 5 levers ultimately drive CAC: the offer, creative, account structure, landing page, and optimization signals.

    Copy the branded story link.
  5. Suuri Builds Instagram slide for OpenAI and Microsoft saw the publisher traffic problem coming
    Story 05searchenginewatch.com
    • TLDR Marketing
    • Quick Links
    • design_growth

    OpenAI and Microsoft saw the publisher traffic problem coming

    OpenAI and Microsoft reportedly knew AI search could cut publisher traffic.

    Copy the branded story link.
  6. Suuri Builds Instagram slide for Google ‘AI contribution pilot' tests paying websites when they're used in AI results
    Story 069to5google.com
    • TLDR Marketing
    • Miscellaneous
    • design_growth

    Google ‘AI contribution pilot' tests paying websites when they're used in AI results

    Google is testing a model that pays publishers when their content materially contributes to AI-generated search results. The AI Contribution Pilot includes dozens of mostly small and midsized publishers across various industries. It could create a new revenue stream as AI Overviews reduce traffic from traditional search and establish a model for compensating publishers based on their content's contribution to AI answers.

    Copy the branded story link.